Media Literacy 101


Subject: Digital Literacy
Grade Level: All
Source: Cable in the Classroom

Media Literacy: Five Ways to Help Kids be Really Smart About the Media

Welcome to Media Literacy 101, an online primer for parents and teachers on the key concepts of media literacy. We take you through five key concepts of media literacy, explaining each one and providing suggestions for ways to talk with and teach kids how to:

  • Become active and critical thinkers about media
  • Develop criteria for making decisions about media use
  • Find and identify quality media resources
  • Talk about what media they are consuming and why
  • Become better able to use media for learning and communicating.

You’ll find links to videos, articles and Web sites that further illustrate the components of media literacy and critical thinking about media.

Here are the 10 sections of this primer to help you navigate through the concepts of media literacy:

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Digital Literacy
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The new definition of media literacy now includes the ability to access, understand, analyze, evaluate and create media messages.
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Digital Literacy
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Why Media Literacy is Vital in Today's World
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Digital Literacy
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Understanding these concepts can help your students or children.
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Digital Literacy
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All media is all carefully put together, or "constructed," to achieve a specific result.
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Digital Literacy
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Each person seeing that ad will interpret its message differently, based on their own age, culture, life experiences, values, and beliefs.
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Digital Literacy
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Most media is brought to you by large corporations that are in business to make money.
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Digital Literacy
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There are no neutral or value-free media messages.
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Digital Literacy
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Each medium uses certain jargon, devices and styles.
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Digital Literacy
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Five Important Things to Remember About Media Literacy
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Digital Literacy
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Together, we can make a real difference in the way children use media.

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Related Tools & Resources

MEDIA LITERACY 101: I. What is Media Literacy?

The new definition of media literacy now includes the ability to access, understand, analyze, evaluate and create media messages.

MEDIA LITERACY 101: VII. Media Have Values

There are no neutral or value-free media messages.

MEDIA LITERACY 101: II. Living in an Image Culture

Why Media Literacy is Vital in Today's World

MEDIA LITERACY 101: IV. All Media Messages are Constructions

All media is all carefully put together, or "constructed," to achieve a specific result.

MEDIA LITERACY 101: VI. Media Have Commercial Interests

Most media is brought to you by large corporations that are in business to make money.